Polestar will land a double blow of new SUVs over the next two years as the brand chases significant growth in sales from around 29,000 vehicles this year to date, to 290,000 globally by 2025.
We’ll see the first new model next year in the form of the Polestar 3 - a large electric SUV described by CEO Thomas Ingenlath as occupying similar territory to the Porsche Cayenne, with an expected starting price of around €75,000 (£64,000 at time of writing).
However, most of these new sales will be generated by a smaller SUV called the Polestar 4, which will be part of a “matching pair” with the Polestar 2 and will take on a much sportier look and stance than the 3.
“Like with the Polestar 2, we don’t want to make the Polestar brand a brand that is not affordable for a big, big part of the population, so for that reason we have a second SUV in the pipeline,” said Ingenlath.
The 4 will emerge as a Tesla Model Y rival when it is launched in 2023, and Polestar’s CEO confirmed the upcoming model as a sportier, more compact SUV compared with the 3.
“This car is slightly smaller, but we do not compromise much on the interior length. But this car is slightly more ground hugging, a bit more on the coupe type of roofline, and really brings the greatness of the brand into that segment price point wise.
“Aerodynamics will play a much higher role in design and the designs we are doing, but generally I think the electric age will bring designs much more respectful of aerodynamics. The combination of sitting in a very sporty cabin but that much higher off the ground, you get that feeling of being elevated. I think that concept will be a very interesting one for a future SUV.”
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